Tracking & assessing performance of the Media

Tracking & assessing performance of the Media
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The Media plays a crucial role during elections and have direct influence on the electorate’s vote. As the Zambia Elections Information Centre (ZEIC), we are mainly concerned with assessing media performance in terms of their compliance with professional and ethical rules. We are keen to ensure that Journalists perform their duties with transparency and accountability. Hence, we will be tracking how professional and ethical the Zambian Media is conducting itself before, during and after elections because in its journalistic function, the media should perform a neutral and non-partisan role with no direct interests whatsoever. #ZEICTracking #ZambiaDecides #Elections2016 .ZAMESR16 #ZambiaElections

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